John Danner, Senior Fellow, Lester Center for Entrepreneurship, Haas School of Business, UC Berkeley
ENTREPRENEURSHIP IS CRITICAL FOR FUTURE “POWER 100S”. BUT FOR THAT, MANAGERS NEED TO THINK LIKE ENTREPRENEURS & B-SCHOOLS NEED TO NURTURE CREATIVITY
It’s not big corporations that are the lifeblood and future of most modern societies. It’s the entrepreneurial venture that most often drives real innovation and growth, whether in jobs, technologies or economic competitiveness. Our current business education needs to produce individuals who will create tomorrow’s jobs and opportunities, not just manage today’s established businesses.
Perhaps, the biggest challenge mature businesses face in the present scenario is how to integrate and optimise their own existing operations (the execution necessity) while simultaneously encouraging creativity in new products, processes and services bold enough to withstand the onslaught of new market entrants (the innovation imperative). Too often, managers cling to the familiar at the expense of the novel, and watch impotently as insurgent entrepreneurs take over markets they once dominated. Future company executives need to be educated to better guard their defensive perimeters as well as accelerate growth offensively; in short, to think and act more like the entrepreneurs their companies once were. After all, most big companies didn’t begin BIG.
This is where entrepreneurship education takes centre stage: helping impatient dreamers convert their business visions into successful enterprises, and preparing more cautious students to strengthen their own managerial repertoire as they join major companies. Indeed, it is the conflict (and occasional collaboration) between these two groups that animates, distinguishes and even inspires market-based societies.
Entrepreneurs – whether they want to get rich, change the world, or both – initially need to understand how to identify emerging opportunities to serve customers, assess and manage the risks of designing and building new solutions and business models, assemble resources based on future prospects of their vision, while remaining flexible enough to adapt to surprises in the marketplace. Yet, they need to be fluent enough with the techniques and systems big businesses use, so they can adapt to the rigours of growth.
Read more.....
Source : IIPM Editorial, 2012.
An Initiative of IIPM, Malay Chaudhuri
and Arindam Chaudhuri (Renowned Management Guru and Economist).
For More IIPM Info, Visit below mentioned IIPM articles.
Zee Business Best B-School Survey 2012
Prof. Arindam Chaudhuri's Session at IMA Indore
IIPM IN FINANCIAL TIMES, UK. FEATURE OF THE WEEK
IIPM strong hold on Placement : 10000 Students Placed in last 5 year
IIPM's Management Consulting Arm-Planman Consulting
Professor Arindam Chaudhuri - A Man For The Society....
IIPM: Indian Institute of Planning and Management
IIPM makes business education truly global
Management Guru Arindam Chaudhuri
Rajita Chaudhuri-The New Age Woman
IIPM B-School Facebook Page
IIPM Global Exposure
IIPM Best B School India
IIPM B-School Detail
IIPM Links
ENTREPRENEURSHIP IS CRITICAL FOR FUTURE “POWER 100S”. BUT FOR THAT, MANAGERS NEED TO THINK LIKE ENTREPRENEURS & B-SCHOOLS NEED TO NURTURE CREATIVITY
It’s not big corporations that are the lifeblood and future of most modern societies. It’s the entrepreneurial venture that most often drives real innovation and growth, whether in jobs, technologies or economic competitiveness. Our current business education needs to produce individuals who will create tomorrow’s jobs and opportunities, not just manage today’s established businesses.
Perhaps, the biggest challenge mature businesses face in the present scenario is how to integrate and optimise their own existing operations (the execution necessity) while simultaneously encouraging creativity in new products, processes and services bold enough to withstand the onslaught of new market entrants (the innovation imperative). Too often, managers cling to the familiar at the expense of the novel, and watch impotently as insurgent entrepreneurs take over markets they once dominated. Future company executives need to be educated to better guard their defensive perimeters as well as accelerate growth offensively; in short, to think and act more like the entrepreneurs their companies once were. After all, most big companies didn’t begin BIG.
This is where entrepreneurship education takes centre stage: helping impatient dreamers convert their business visions into successful enterprises, and preparing more cautious students to strengthen their own managerial repertoire as they join major companies. Indeed, it is the conflict (and occasional collaboration) between these two groups that animates, distinguishes and even inspires market-based societies.
Entrepreneurs – whether they want to get rich, change the world, or both – initially need to understand how to identify emerging opportunities to serve customers, assess and manage the risks of designing and building new solutions and business models, assemble resources based on future prospects of their vision, while remaining flexible enough to adapt to surprises in the marketplace. Yet, they need to be fluent enough with the techniques and systems big businesses use, so they can adapt to the rigours of growth.
Read more.....
Source : IIPM Editorial, 2012.
An Initiative of IIPM, Malay Chaudhuri
and Arindam Chaudhuri (Renowned Management Guru and Economist).
For More IIPM Info, Visit below mentioned IIPM articles.
Zee Business Best B-School Survey 2012
Prof. Arindam Chaudhuri's Session at IMA Indore
IIPM IN FINANCIAL TIMES, UK. FEATURE OF THE WEEK
IIPM strong hold on Placement : 10000 Students Placed in last 5 year
IIPM's Management Consulting Arm-Planman Consulting
Professor Arindam Chaudhuri - A Man For The Society....
IIPM: Indian Institute of Planning and Management
IIPM makes business education truly global
Management Guru Arindam Chaudhuri
Rajita Chaudhuri-The New Age Woman
IIPM B-School Facebook Page
IIPM Global Exposure
IIPM Best B School India
IIPM B-School Detail
IIPM Links