Saturday, June 23, 2007

Branding? Bah!

Interestingly, some tales end right at the point where they started. December 2001 saw the birth of BenQ Corp. as a separate brand to differentiate itself from its parent company Acer. After facing a rather bumpy ride during these 5 years, the company recently declared to go back to its roots of contract manufacturing and bid a farewell to the branded business. The company has got a new name, Jia Da Corp. (meaning excellent achievement) and will carry on making consumer electronics under the BenQ brand.

The new unit will be a 100% owned subsidiary of Jia Da Corp. and is being set up to lift up the operating efficiency and toughen the business competence of BenQ. “This announcement is a continuation and fulfilment of our Dual Core Competency Strategy, which allows the BenQ Group to focus on two very specialised fields of ICT industry,” said K.Y. Lee, Chairman of BenQ Corporation.

For Complete IIPM Article, Click on IIPM Article

Source : IIPM Editorial, 2006

An IIPM and Management Guru Prof. Arindam Chaudhuri's Initiative

Read more:-

About IIPM ! IIPM Programmes ! IIPM Placement ! IIPM Alumni ! IIPM Alliances ! IIPM Ranking ! IIPM Director's Desk ! IIPM Dean's Message ! History of IIPM ! IIPM Mission ! IIPM Curriculum ! IIPM Project Based Learning ! IIPM GOTA ! IIPM Dual Specialisation ! IIPM Faculty ! IIPM GOP ! IIPM Campus Resources ! IIPM Campus Events ! IIPM Sports Club ! IIPM Support Services ! IIPM Campus ! IIPM Libraries ! IIPM Cafeteria ! IIPM Academic Centres ! IIPM Wilton Park Reports ! IIPM Feedback ! IIPM Links ! IIPM Sitemap ! Contact IIPM !

Tuesday, June 12, 2007

Head-Infrastructure Head Infrastructure Advisory

A Fortune 500 Company is looking for Head-Infrastructure advisory in their advisory services team. The incumbent will be responsible for providing detailed project assessments & financial advisory services to sectors like Infrastructure, Oil, Power & Gas.

Experience & Qualification: The applicant should be any Graduate with an overall experience of 10-15 yrs
Location: Mumbai
Apply to: fmcg@planmanindia.com

For complete IIPM article click here

Source:- IIPM Editorial, 2006

An IIPM and Management Guru Prof.Arindam Chaudhuri's Initiative