Thursday, August 30, 2012

Arvind Saxena, Director – Sales & Marketing, Hyundai Motors India

Arvind Saxena, Director – Sales & Marketing, Hyundai Motors India, explains to B&E why competition is no threat to Hyundai in India, and why Hyundai does not need to worry about capacity expansions

B&E: Can we say that the second slot is not that important to Hyundai as compared to creating a profitable business environment?
AS: No, I am not saying it is not important. I am saying that the second rank is not the only thing that one works for. We are here to create a bigger brand. We are here to create a large pool of satisfied customers and the second slot is incidental. No one works for it. We will be more than happy to have a large satisfied customer base.

B&E: It has been widely reported that the company is expanding its capacity by 70,000 units. Have you already done that or is it an option that can be explored?
AS: It is an option that we have not exercised so far. But if there is more demand for our products, we will possibly look into it. But I don’t think there will be a need for capacity expansion this year, perhaps not even in 2011.

B&E: The company has focused equally on both the exports and domestic market so far. How do you see the ratio of domestic sales and exports changing, say, five years down the line?
AS: The domestic market has always been a priority for Hyundai in India. But when we realised that the demand here was insufficient, we exercised the option of making the most out of exports. This year, the domestic market will account for about 56% of out total unit sales. In five years time, this percentage could grow to 65-70%. Going forward, we will naturally maintain a higher ratio of production for domestic consumption.



 
Posted by at
Labels: , , , , , , , , , ,

Wednesday, August 29, 2012

A jog down memory lane

A nostalgic Jennifer Aniston recently recalled the fun she had shooting for the famous American sitcom F.R.I.E.N.D.S. She recollected moments of the ‘Chick and Duck’ episode, the one in which she’s bursting with anger, and the time when she was pregnant in the show. Incredulous at how people still watch the show almost everyday, she innocently asks how they do it, and where do they find it, for she’s unable to find it herself! Well, it’s all on the net dear... including the blooper shows!


Posted by at
Labels: , , , , , , , , , , ,

Friday, August 24, 2012

Working non-stop could be the ladder to a promotion and a host of health problems...

In India, to a very large extent, men are still considered the bread-winners of the family. And as most of the men reach their 30s, they noticeably begin to look much older than their actual age. While women still manage to maintain their beauty and health, men start developing a paunch, their hair begins to grey and many also start experiencing major hair loss. Makes one wonder if men tend to neglect their health and ignore the warning signs, or whether they are simply less aware than women. “Both. Also, men are more prone to health problems because they easily resort to drugs and alcohol. I’ve had cases where wives have come to ask for help for their husbands. But unless the person who needs help does not visit, I cannot even recommend anything! Men, by nature, are more hesitant in taking medical help. Also, women socialise more, talk more and show their emotions more than men, which helps busting their stress. And this is also one reason for them having a longer life-span”, explained Dr. Singh.

Time travelling to a relaxed stress-free world is unfortunately not possible. The world stops for none and there’s little one can do but to keep coping-up with the changing times, but one must remember that this must not be at the cost of one’s health. It isn’t just coincidence that one of the most popular adages about health is – ‘Health is Wealth’!


Posted by at
Labels: , , , , , , , , , , ,

Wednesday, August 22, 2012

At peace with that ponch? You could be slowly ‘inching’ towards dementia!

The waste-hip ratio differs in Asians and Europeans. If this ratio is abnormal, it would signify that the visceral fat (unhealthy abdominal fat) is more, which damages the arteries and increases the chances of a stroke by five to six times if coupled with diabetes and hypertension. Although a patient might not have a history of stroke, he could still suffer from dementia at a certain stage. Like in the case of treatable (preventive) causes such as hypothyroid, epilepsy, alcoholics or any accidents in which there might have been a brain haemorrhage, one might suffer from dementia. There isn’t a specific medication for dementia as such because in dementia the cause is treated to the extent possible,” says Dr. Mrinal Bhargava, General Physician (Resident Neurology). Dementia not only affects those who are too lazy to lose weight, but those who are fit as a fiddle may also suffer from a deadly neurodegenerative disease like dementia; like in the case of boxers. Due to repeated concussions they develop ‘Chronic traumatic encephalopathy’. It is also said that famous boxers and athletes such as Bobby Chacon and Jerry Quarry had suffered from this disease.

Being reduced to the state of a vegetable and being dependant on others for everything is not living but merely existing. The least one can do for oneself is to take control of those love handles, otherwise they could leave you with no control over your life.




 
Posted by at
Labels: , , , , , , , , , , , , , ,
Subscribe to: Posts (Atom)